Cody  W. Hoerauf

Hey, so I refuse to talk about myself in third person. I’m a born, raised, and currently based in New York creative. I received my BFA in Graphic Design from the Savannah College of Art & Design. With over 8 years of experience in the industry, I have previously worked at Jones Knowles Ritchie and DesignBridge.

Currently I am freelancing and take clients on a limited basis. If you are interested in working with me please inquire about my availability below:




This is a personal project close to my heart that was born during COVID. That was a time when I got obsessively back into film photography, immersing myself not only in taking photos but also in the processes of film development and scanning. This renewed passion gave me the desire to create my own film lab. However, the financial feasibility of this dream proved a little out of my reach, at least for the time being.

In anticipation of this future venture, I created this brand identity. My aspiration for this identity was to evoke a sense of nostalgia and timelessness. The subtly refined and utilitarian branding was chosen deliberately to empower the photography of the potential customers to take center stage.